90 day System for crisis resilience
THE DEEP ENTREPRENEUR
Emmett Storts, Serial Entrepreneur
"Kevin and The Deep Entrepreneur System give you the tools you need to handle the ups and downs of entrepreneurship. Not only will you become a more effective business person, but it will also bleed into the rest of you life and bare fruits. The Deep Entrepreneur System will give you the confidence to confront the difficult problems you will face in your business journey. It is well worth the time and money, your future self will thank you."
You're Not Crazy:
Silent Killers of Entrepreneurial Dreams
Anxiety (and Panic Attacks)
Entrepreneurs often ignore creeping anxiety until it escalates into full-blown panic, silently eroding confidence, decision-making, and the ability to take bold risks—killing momentum before the dream even takes off.
Imposter Syndrome
The nagging doubt of not being "good enough" operates in the background like a slow poison, quietly sabotaging opportunities and leading entrepreneurs to play small or quit just before breakthrough success.
Bipolar Symptoms
The cycle of euphoric ambition followed by crushing lows silently wreaks havoc on consistency, making entrepreneurs swing between overcommitting and complete stagnation—crippling long-term vision and execution.
Procrastination & Distractibility
The death of an entrepreneur’s dream is not always a sudden failure but a slow, unnoticed drift—one distraction, one delayed task at a time—until what once had potential is completely abandoned.
Depression
When exhaustion turns into apathy, and enthusiasm for the mission fades into numbness, depression becomes an unseen force that drains drive and creativity, making even the most ambitious goals feel pointless.
Burnout
The relentless push for success blinds entrepreneurs to the fact that they are running on empty—until one day, the passion is gone, the body and mind shut down, and what was once a thriving mission becomes unsustainable.
Shiny Object Syndrome
The constant pursuit of new ideas creates the illusion of progress while silently preventing mastery and deep work, leaving entrepreneurs trapped in an endless cycle of starting but never finishing.
Over-Optimization Syndrome
The obsession with tweaking, perfecting, and automating every detail disguises itself as productivity but silently prevents actual execution, leaving entrepreneurs stuck in preparation mode forever.
Loneliness & Isolation
The grind of entrepreneurship often leads to silent loneliness, slowly draining motivation, perspective, and emotional resilience—until the journey feels too heavy to carry alone.
Rejection, Failures, Uncertainty --> Surface Fragility --> Wasted Time or Simply Giving Up During the Valley of Despair
Most entrepreneurs don’t quit because of one big failure but because the slow, grinding weight of rejection, uncertainty, and setbacks silently erodes their confidence. What once felt like an exciting challenge turns into exhaustion and hesitation, leading them to give up in the Valley of Despair—not because they weren’t capable, but because they lost the resilience to push through. The difference between those who succeed and those who don’t isn’t talent—it’s the ability to stay antifragile, turning failure into fuel instead of a reason to quit.
7 Year. 50+ Crises. $1.3M Raised. 3,640 Hours Wasted. Here's What I Wish I Knew Sooner
the Roller coaster (my Raw Experience)
❌Restless days and nights, obsessing over how to fix the next crisis.
❌Chasing the next ‘magic’ tactic, hoping it would be the answer.
❌Burnout cycles, going full speed, crashing, then repeating.
❌Second-guessing decisions, wondering if I was making the right move.
❌Sacrificing peace, thinking that was the price of success.
❌ 50+ major crises (business-threatening moments that almost made me quit)
❌ Wasted 3,640 hours stuck in reactive thinking, shiny object chasing, and burnout cycles
❌Running on adrenaline: Constantly firefighting problems instead of building something lasting
❌External motivation = fragility: I was driven by fear, stress, and external validation, making my success fragile.
the Hard-Won Lessons: 7 years of entrepreneurship, 1000s of hours studying psychology, and life as monk for 2 years
✅ Success isn’t about just working harder: It’s about mastering your internal game—because you are your most valuable resource.
✅The 4 Stages of the Roller Coaster Are Normal: You will feel crazy sometimes—it’s part of the process.
✅ Uncertainty is a feature, not a bug: Every entrepreneur has to project confidence even when they don’t feel it.
✅ Your job is to create order from chaos: The most successful entrepreneurs don’t avoid problems—they develop the psychological habit of leaning into them and thriving amidst them, embracing the adventure.
✅ Not all crises are equal: Some are internal, some external. Some are short-term, some are long-term. Knowing how to assess them is key.
✅Shiny objects waste years: I lost thousands of hours searching for ‘the perfect’ tactic instead of refining a system.
✅ Consistency wins: It’s not about intensity—it’s about showing up, refining, and staying in the game long enough to win.
⚡The Realization: Entrepreneurship isn’t just about external success. It’s about
who you become along the journey.
The turning point:
a psychological system developed over 7 years
For years, I thought success was about grinding harder. But then I built a system that changed everything. What Changed?
✅ Studied thousands of hours in practical psychology, productivity, and mental resilience.
✅ Lived as a monk, then built a business. Went from total simplicity to high-stakes leadership.
✅ Developed a system that turns crisis into clarity, prevents wasted time, and builds resilience.
🚀300% increase in confidence and peace
→ I don’t just react to crises—I navigate them with clarity.
🚀Raised over $1.3M
→ No more feast-and-famine cycles, but sustainable financial growth.
🚀Projected revenue for 2025: Over $500K
→ The system allows for strategic scaling instead of reactive scrambling.
👉 I wish I had this when I started. This is why I am sharing it with you--so you don't have to do what I did.
Before vs. after the deep entrepreneur system
Burnout & Overwhelm
Chasing Money & Status
Lack of Focus, Shiny Object Syndrome, and Procrastination
Emotionally Fragile & Doubtful
Trapped by Work
Energized & Antifragile
Rooted in Meaning & Power
Ruthless Execution & Mastery
Inner Confidence & Unshakable Resilience
Ownership of Time & Freedom
A System Inspired by:
Philosophy of Depth & Meaning
Dr. Jordan Peterson
"Confront the chaos of Being. Take aim against a sea of troubles. Specify your destination, and chart your course. Admit to what you want. Tell those around you who you are. Narrow, and gaze attentively, and move forward, forthrightly." -Jordan Peterson, 12 Rules for Life: An Antidote to Chaos
Viktor Frankl
“Those who have a ‘why’ to live, can bear with almost any ‘how.’” “Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.” “When we are no longer able to change a situation, we are challenged to change ourselves.” -Viktor Frankl, Man's Search for Meaning
Aristotle
"The ultimate value of life depends upon awareness and the power of contemplation rather than upon mere survival." "And that happiness consists in contemplation may be accepted as agreeing both with the results already reached and with the truth. For contemplation is at once the highest form of activity..." "We are what we repeatedly do. Excellence, then, is not an act but a habit." "Eudaimonia (flourishing in virtue) is the meaning and the purpose of life, the whole aim and end of human existence." -Aristotle
Dr. Cal Newport
"The ability to perform deep work is becoming increasingly rare at exactly the same time it is becoming increasingly valuable in our economy." "A deep life is a good life, any way you look at it." -Cal Newport, author of Deep Work
Productivity Psychology
Dr. Andrew Huberman
"Dopamine is a currency involved in movement initiation en route to goals when we think or believe that we are on the right path to those goals. It’s really not about the sense of pleasure or reward…but converting desire into physical and cognitive effort to achieve a particular goal." -Dr. Andrew Huberman
David Allen
"The sense of anxiety and guilt doesn't come from having too much to do; it's the automatic result of breaking agreements with yourself." "Your mind is for having ideas, not holding them." "If you don't pay appropriate attention to what has your attention, it will take more of your attention than it deserves." -David Allen, Getting Things Done
Dr. Ali Abdaal
"The secret to productivity isn’t discipline. It’s joy." "Play is our first energizer. Life is stressful. Play makes it fun. If we can integrate the spirit of play into our lives, we'll feel better – and do more too."-Ali Abdaal, Feel Good Productivity
Rian Doris
Intrinsic motivation over external motivation is imperative for long-term flow, including curiosity, purpose, love of the process, autonomy, and more. -Rian Doris on psychology studies of flow, productivity, and procrastination
Entrepreneurial Longevity
MIT Antifragile Entrepreneurship Series
"Shift your metric of 'success' from the amount of money made to the amount of learning and growth you undergo.""Stay AWAKE and AWARE during the difficult times; channel and embrace the discomfort of the experience, then figure out what to learn from this.""Have a system rather than a goal; treat each obstacle as a potential new path forward; maintain a sense of open-minded optimism." "Entrepreneurs often connect their self-worth and identity to their startups, which can lead to feelings of depression if their venture fails." "We believe self-awareness and mental preparedness can enhance an entrepreneur's abilities. This, in turn, leads to creating a more successful business." "The culture of entrepreneurship celebrates working 24/7 to demonstrate passion and dedication for your business. A founder’s self-identity is often tied to the success of their startup, and as a result, entrepreneurs often experience loneliness, depression, and anxiety as they work through the normal ups and downs of startup life."-MIT series on Antifragile Entrepreneurship & Entrepreneur Mental Health
Tim Ferris
"What we fear doing most is usually what we most need to do." "I value self-discipline, but creating systems that make it next to impossible to misbehave is more reliable than self-control." "Focus on being productive instead of busy." -Tim Ferris
Dr. Nicholas Taleb
"Antifragility is beyond resilience or robustness. The resilient resists shocks and stays the same; the antifragile gets better." "Difficulty is what wakes up the genius." "If you take risks and face your fate with dignity, there is nothing you can do that makes you small; if you don't take risks, there is nothing you can do that makes you grand, nothing." -Nassim Nicholas Taleb, Antifragility: Things That Gain from Disorder
Cameron Herald
"First and foremost, a start-up puts you on an emotional rollercoaster unlike anything you have ever experienced. You flip rapidly from day-to-day – one where you are euphorically convinced you are going to own the world, to a day in which doom seems only weeks away and you feel completely ruined, and back again. Over and over and over." -Cameron Herald, The Entrepreneur Roller Coaster
Psychology Research-Backed
Entrepreneur Mental Crisis
87.7% of entrepreneurs report experiencing at least one mental health issue. -Founder Reports
Entrepreneurs are: 2x more likely to suffer from depression, 3x more likely to suffer from substance abuse, 6x more likely to have ADHD, 10x more likely to have bipolar disorder, 2x more likely to have suicidal thoughts. Freeman et al., UC Berkeley, 2019
77% of entrepreneurs report feeling isolated. -Harvard Business Review, 2018
Entrepreneurs are twice as likely to report depression, suicidal ideation, and psychiatric conditions as the general population. -UC Berkeley, Dr. Freeman)
Long-Term Depth for High Performance
Aligning long-term goals with daily tasks has been shown to significantly enhance productivity and well-being. Research indicates that individuals who set specific, time-bound goals and report their progress weekly are 40% more likely to succeed than those who do not. -MoonCamp.com
Setting specific and challenging goals can lead to a 90% increase in performance. -Giodella.com
Organizations that implement systematic goal-setting practices experience an average productivity increase of 39%. This boost rises to 57% when top management actively supports these initiatives. -OPM.gov
A common adage in entrepreneur circles is that if you can survive 7-9 years, you will have succeeded.
Intrinsic motivation over external motivation is imperative for long-term flow, including curiosity, purpose, love of the process, autonomy, and more. -Rian Doris on psychology studies of flow, productivity, and procrastination
Mental Distractions & Wasted Time
Estimated 35% reduction in productivity due to mental health issues equates to 700 hours of lost productive time annually. -Berkley.edu
Estimated average of 5 significant distractions per day resulting in 174+ hours of lost productivity per year. -ProductTeacher
The Power of Cognitive Rewiring
Positive coping styles accounted for 49.4% of the variance in mental health -Pub Med Central
"I don’t journal to 'be productive.' I don’t do it to find great ideas, or to put down prose I can later publish. The pages aren’t intended for anyone but me. Morning pages are, as author Julia Cameron puts it, 'spiritual windshield wipers.' It’s the most cost-effective therapy I’ve ever found." -Tim Ferris
A six-week writing intervention, which included expressive and mindful writing prompts, increased resilience and decreased depressive symptoms in participants who had experienced trauma. -PubMed
Testimonials
Michael
Jacob Br.
Disciple-Leader as of 2019; now married to a former SOCA member
Jacob Ba.
Rob
Disciple-Leader as of 2019; now married to a former SOCA member
Colton
Disciple-Leader as of 2019; now married to a former SOCA member
Zach
The End in Mind
Included in the System
the Course
$149 (Included in System)
1.1 Four Stages of the Entrepreneur Roller Coaster
1.2 Crisis Signs Instructions
1.3 "To Do and Not Do During Crisis" Instructions
1.4 Things NOT to do in Crisis of Meaning
1.5 Things TO do in Crisis of Meaning
+ More to come...
$149 (Included in System)
2.1 Horizon Two: Weekly Review and Sprint
2.2 Entrepreneur Execution System
2.3 Lifestyle Plan Instructions
2.4 Weekly Review Instructions
2.5 Understanding Entrepreneurial Procrastination
+ More to come...
$119 (Included in System)
3.1 Antifragile Psychology for Entrepreneurs
3.2 Cognitive Journal Instructions
3.3 Emotional Intelligence Training
3.4 Journaling Toolbelt Instructions
+ More to come...
$59 (Included in System)
4.1 Mental Clarity (GTD) System Instructions
4.2 Horizon One (formerly Zero): Getting Things Done System
+ More to come...
$89 (Included in System)
5.1 Feel-Good Productivity Plan Instructions
5.2 Productivity Simplification
5.3 Attention Management
+ More to come...
$149 (Included in System)
6.1 Right Brain Review Systems
6.2 Horizon Three: Quarterly Review
6.3 Horizon Four: Annual Review
6.4 Business Identity Instructions
6.5 Marketing Identity Instructions
+ More to come...
$149 (Included in System)
7.1 Meaning Meditation Instructions
7.2 Horizon Five: 10+ Year Vision
7.3 Horizon Five Worksheet Instructions
7.4 Horizon Six: Calling
7.5 Horizon Six Worksheet Instructions
+ More to come...
$399 (Included in SOCA Membership)
$149 (Included in System)
Recommendations for Entrepreneur Romantic Relationships
Managing Sexual Impulsivity
Managing Substances
Managing Technology Distractions
6 Pillars for Psycho-Physiological Energy
+ More to come...
$199 (Included in SOCA Membership)
$89 (Included in System)
10 Most Common Causes of Startup Failure
Lifestyle Design Challenges for Entrepreneurs
Building Blocks for Entrepreneur Mental Health
+ More to come...
$399 (Included in SOCA Membership)
Plus the following Bonuses
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
$49 (Included)
Coaching
$399/week (Included)
$199/month (Included)
$299 (Included)
$299 (Included)
$299 (Included)
$299 (Included)
$299 (Included)
$299 (Included)
$299 (Included)
$4000+ Value
Course
$1250/3 months
Early Adopter: $399/3 mo
Ongoing Access to the Complete Course
Access to Updates and Future Versions of The Deep Entrepreneur
Over 20 Downloadable Templates, Checklists, and More
Access to Community Network
Provide Input for Version 3.0 of The Deep Entrepreneur
Initial Assessment Meeting for Customized TDE Plan
Weekly (or Desired Frequency) Accountability Call or Text
Twice a Month Coaching Session for Three Months
Session Options Include...
Annual, Quarterly, and Weekly Horizons Review System
Calling + Vision + Meaning Meditation Checklist Customized
Life Narrative + Values + Identity + Constitution
Roller Coaster + Crisis Plan
Lifestyle Routines Design + Startup Routine
Getting Things Done System
Business and Marketing Identity
Twice a Month Coaching for a Full YearQuarterly and Annual Review ConsultationCrisis Support When Needed
Course + Coaching
$4999/year
Ongoing Access to the Complete Course
Access to Updates and Future Versions of The Deep Entrepreneur
Over 20 Downloadable Templates, Checklists, and More
Access to Community Network
Provide Input for Version 3.0 of The Deep Entrepreneur
Initial Assessment Meeting for Customized TDE Plan
Weekly (or Desired Frequency) Accountability Call or Text
Twice a Month Coaching Session for Three Months
Session Options Include...
Annual, Quarterly, and Weekly Horizons Review System
Calling + Vision + Meaning Meditation Checklist Customized
Life Narrative + Values + Identity + Constitution
Roller Coaster + Crisis Plan
Lifestyle Routines Design + Startup Routine
Getting Things Done System
Business and Marketing Identity
Twice a Month Coaching for a Full Year
Quarterly and Annual Review Consultation
Crisis Support When Needed
INCLUDED IN THE SOCA MEMBERHSIP:
$299 (Included in SOCA Membership)
$199 (Included in SOCA Membership)
$399 (Included in SOCA Membership)
$199 (Included in SOCA Membership)
$199 (Included in SOCA Membership)
$249 (Included in SOCA Membership)
$199 (Included in SOCA Membership)
$299 (Included in SOCA Membership)
...PLUS THE FOLLOWING BONUSES:
$99 (Included in SOCA Membership)
$199 (Included in SOCA Membership)
$49 (Included in SOCA Membership)
$49 (Included in SOCA Membership)
WHO IS THIS FOR?
THOSE SEEKING EXTERNAL SUCCESS AND INNER PEACE
Solopreneurs
Early stage entreprenreurs
Veteran Entrepreneurs
High Performers
ABOUT Me
Hi, I'm Kevin, founder of The Deep Entrepreneur
For the past seven years, I’ve been in the trenches of building and leading an organization, raising over $1.3 million to fund its growth. But the journey wasn’t smooth—I faced the entrepreneurial roller coaster head-on, experiencing burnout, doubt, and the kind of dread that makes you want to quit. Countless times, I was on the edge of giving up.
What saved me wasn’t just motivation or discipline—it was a system I built out of necessity. After spending two years as a monk in an ancient-style monastery, I developed an obsession with psychology, resilience, and performance. I poured thousands of hours into researching and testing mental frameworks, pulling together insights that were usually taught in isolation—things like flow state, antifragile psychology, deep work, and cognitive reframing. Over the years, I refined these into a cohesive system that gave me confidence, peace, and a deep sense of flow in the moment.
But there was one missing piece I didn’t find articulated anywhere else—the key to real antifragility:
depth through a sense of calling. When I discovered how to cultivate an internal sense of purpose beyond surface-level goals, everything changed. It was no longer about pushing through pain but being pulled forward by something greater. That shift saved me and made all the difference in my ability to navigate uncertainty, sustain energy, and execute at a high level without burning out.
Now, I’m launching The Deep Entrepreneur to share this system. This is still the early stage, but my goal is clear: to help entrepreneurs master their mindset, escape the cycles of burnout and self-doubt, and build lasting success with clarity, confidence, and deep inner freedom. If I had known this when I started, I could have avoided years of struggle. Now, I’m making sure others don’t have to figure it out alone.
Copyrights 2025 | The Deep Entrepreneur™
WHAT DO OUR 1,300+ CONSTITUENTS SAY?
TRANSITION VIDEOS
$197 (Included in PREMIUM)
PHOTOGRAPHY 101
$197 (Included in PREMIUM)
SMARTPHONE VIDEOS
$97 (Included in PREMIUM)
LIGHTING MASTERY
$147 (Included in PREMIUM)
Bonuses
7 Secrets to Revive a Lukewarm Prayer Life EBOOK
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Meeting with Outreach Coordinator
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Acct Network after
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Tie in with Small Groups (Bible Studies, FOCUS, Exodus 90, etc.)
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Tie in for Families
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Tie in with Prayer Apps (think Hallow, Laudate, etc.)
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SUB-HEADLINE TEMPLATE IPSUM
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TESTIMONIALS
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LET'S GET SOCIAL
Join the worldwide community
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STILL NOT SURE?
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STILL Have QUESTIONS?
Frequently Asked Questions
Have to start right away?
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Do with others?
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What is mental prayer or meditation?
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Accountability?
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Structure of challenge?
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Why does it cost anything?
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I'm new...
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I'm a veteran...
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What is the daily plan like?
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Can I do it more than once?
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New Age
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